Closing on 29th October 2023 | Social Media Manager Job Vacancy In Landon UK | UN Jobs
- H (no difficulty).
- H (no difficulty)
- Family Type (not relevant for home-based businesses)
- Family
- Type of Employee or Affiliate
- Professional Junior Level International CONTR
- Goal Start Date
- 2024-01-01
- Job Opening Closing Date
- 29 October 2023
- Conditions of Reference
- Social Media Manager, Independent Contractor
- Duration: From January 1 to December 31, 2024
- Location: UNHCR in London
- Social Media Manager Job Vacancy In Landon UK | UN Jobs
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The tasks of the Social Media Manager are as follows: The Social Media Manager is under the general supervision of the Senior Social Media Officer stationed in New York, with a dotted line to the External Relations Officer of the Goodwill Ambassador Section (GWA).
Planning & Strategy:
- Assistance with social media strategy, content creation, and distribution on UNHCR channels and external platforms in relation to the work of UNHCR Goodwill Ambassadors, prominent backers, digital influencers, celebrities, and other talent.
Creation of Original Content:
- Write, publish, and develop engaging English-language social media material tailored to certain platforms in relation to the actions of GWAs, prominent backers, backers of refugees, and online influencers.
- Create original content projects with the team’s other content creators, GWA, and Social.
- Create and edit social media videos, Reels, and TikTok videos in respect to GWAs and well-known supporters.
- Coordinate complex video edits with the Social Video Editor of the Social Media Section and outside video editors of the GWA Section, creating concise creative briefs and timetables.
- Visuals with a focus on GWAs and well-known supporters.
- Support content collection missions with GWAs/high profile supporters and create made-for-social content for both GWA/high profile supporter accounts and global UNHCR accounts.
- Participate in UNHCR’s refugee-led narrative strategy by seeking out and taking advantage of chances to co-create content with GWAs and prominent backers.
- Create specialized social media messaging and packages for GWA/high-profile supporter accounts for important UNHCR campaigns, content, and events.
- Look for possibilities to translate and adapt relevant material into other languages during the content production process.
- Ensure that social media platforms and content adhere to a high level of message and branding consistency.
- Assist with developing the editorial voice and style of UNHCR on social media, closely collaborating with team members.
Teamwork:
- Cooperate closely with GWA officers to ensure that all social media strategies are completely incorporated into larger strategic plans and talent activities, such as field missions, events, and campaigns.
- Cooperate on digital influencer engagement and communication with the manager of digital influencer engagement.
- Work together on content creation and brainstorming with other Social Media Section members.
Reporting and Analysis:
- Work closely with the GWA section and Analytics Unit to analyze social media activity in support of UNHCR and/or refugees and to produce impact reports.
- Make suggestions for how to enhance GWA-related social media activities and content.
- Provide weekly analysis of social media trends and material from GWA and high-profile supporters.
Management of the community and audience growth:
- Performing routine community management tasks, such as comment monitoring and response, audience sentiment analysis, and feedback gathering, on owned channels as well as on GWA/external partner platforms to promote engagement with target audiences and existing and new fanbases.
- Making efforts to maintain the audience growth on UNHCR’s five primary social media accounts, particularly on X, Facebook, Instagram, LinkedIn, and TikTok.
Social listening and crisis management
- Keep an eye on any current or emerging crisis communications situations involving our Goodwill Ambassadors and other talent on social media. This includes doing routine listening and community management tasks as well as proactively assessing risk on supporter channels in order to advise and report upward.
Within-Company Communications:
- As needed, inform other team members and the Social Media Section about the intentions for GWA-related content on UNHCR and supporter channels as well as the reverse.
To GWA focus points, distribute social media bundles.
Training:
- Offer members of the Goodwill Ambassador Section and Bureaux capacity-building in social media content production and publication.
- Through the Goodwill Ambassador Section, support, counsel, and training will be given as needed to our talent so they may use their own social media communities to effectively share their UNHCR activities, travels, and messages.
- Give operations and bureaux more comprehensive direction on how to come up with plans to make the most of prominent supporters and the content we can produce with them on social media.
- Include the UNHCR’s ethical communications strategy in our larger social media outreach efforts.
Partnerships:
- Encourage collaborations with social media and digital platforms, especially when it comes to GWA/high-profile supporter content.
- Work with the media officer in the GWA Section and the Social Media Section’s focal point for social media partnerships to coordinate and take advantage of opportunities.
- Take part in pertinent professional gatherings and events to network actively with others in the sector; where necessary, represent the company outside.
- Competencies and Experience
a. Education
a bachelor’s degree in a related discipline, such as journalism, communications, media, or international relations.
b. Experience at Work
Experience managing platforms for large social accounts and producing social media content for at least three years is necessary if you want to engage audiences around the world with made-for-social material and narrative.
c. Essential Skills
- Excellent written and vocal English is necessary, as well as expertise in creating social media copy.
- Supporting social strategy for well-known social channels across competing objectives.
- Proven ability to pitch, commission, script, and edit made-for-social media (social films and graphics) content.
- Proven track record of leading independent contractors, such as videographers, editors, and designers, to produce a creative vision.
- Knowledge of assisting campaigns for significant events and projects
- Expertise pitching, capturing, and editing social content for external platforms while collaborating with well-known people, managers, and partners.
- High-level partnership and stakeholder management expertise and project management
- Capability of meeting deadlines
- Knowledge of using data and insights to promote audience development, including social listening tools and native social media analytics
- Working knowledge of crisis communications and risk mitigation scenarios
- Knowing which news stories and social media interactions UNHCR and its supporters should participate in or be aware of
Desired:
- Understanding of the UN or UNHCR, the UN Refugee Agency
- Familiarity with issues relating to forced migration, statelessness, and refugees.
- Understanding of Adobe Creative Cloud software, including Photoshop and Premiere Pro
- Experience using other social editing programs, such Canva and CapCut
- Experience in sports, including collaboration with athletes on social media material
- Expertise in creating social media content and strategies while collaborating with celebrities or influencers
- Understanding how social justice issues and celebrity culture have historically interacted, supported one another, and contributed to a more dangerous environment.
Arabic, Chinese, French, Russian, Spanish is a second UN language.
common job descriptions
Assistant Director of Social Media
Duties
The Associate Social Media Officer will bring a committed, specialized capacity along with sound editorial and political judgment, technical multimedia skills, and a keen understanding of audience. The Associate Social Media Officer will put a special emphasis on three areas: paid social, social video content production, and social media planning, strategy, and content creation around reports, events, and initiatives.
The Associate Social Media Officer will work on the following under the direction of the Social Media Officer (Video):
- Creation of multimedia material for the English-language UNHCR accounts on Facebook, Twitter, Instagram, TikTok, and LinkedIn.
- Publishing information and messages on UNHCR social media platforms.
- Assisting the social media video producer with ideas for social videos, particularly those that focus on current events, by writing social video scripts for her to examine, giving her prompt feedback, and helping with editing and production as needed.
- Coordinating closely with the Digital Engagement team to lead the Social Media Unit’s sponsored social, advertising, and boosting of organic content strategies.
- Obtaining and receiving content from field agents and country operations for possible usage on the global accounts.
- Assist in managing the editorial calendar and actively share knowledge of internal collaboration technologies in order to improve internal communications, workflow, and coordination between organizations.
- As needed, provide other language account managers with information on recent and forthcoming social media efforts.
- Determine which images from the Refugees Media archive and library can be utilized on the social media profiles.
- Community Management: monitor social media for discussions on global issues relevant to the UNHCR’s mission and offer suggestions on how to keep the online community involved in meaningful and dynamic ways.
- Create and promote social media campaigns, including those that employ goodwill ambassadors and other online influencers.
- Ensure adherence to UNHCR’s international branding and messaging.
- Assist in the execution of social media communications plans for various nations, circumstances, and special projects; specify audience segments and thematic priorities to achieve UNHCR’s global communication goals.
- Keep an eye on current events and fashion trends to include UNHCR messaging into social media conversations; pinpoint crucial times for proactive communications.
- Assist in the creation of news-driven, authoritative material to take the lead in discussions about forced migration and demonstrate the impact of UNHCR; construct moving narratives to inspire empathy; and inspire action by pointing readers in the direction of specific actions they can do to aid refugees.
- Assist the supervisor in ensuring that the content produced has the most impact by planning for distribution early on, increasing our content’s visibility on pertinent UNHCR channels, and posting it on external channels.
- Pay close attention to how communications projects are being carried out and make necessary adjustments. Measure the outcomes of communication programs against predetermined success markers and expand on them.
- Constantly update and maintain communication skills, staying current with new social media platforms and tools, and routinely examining data from measuring tools such as social media impact.
- Carry out any other necessary relevant tasks.
Minimum Requirements
education
- For P2/NOB, the minimum required experience is three years with an undergraduate degree, two years with a graduate degree, or one year with a doctorate degree.
Field(s) of Study
- Political science, journalism, and international relations;
- Public information, media, and communications
- Video/Film; or another pertinent area.
- (Educational areas highlighted by an asterisk (*) are required.)
- Licenses and/or Certificates
- not defined
- (Licenses and certificates denoted by an asterisk* are required.)
Relevant Work History
Essential
- 2 years minimum of professional experience in journalism and/or communications, preferably at the international level. experience working in a geographically varied team (across time zones) to manage social media accounts for a global business or organization with more than one million followers.
- experience creating social videos for Facebook, Instagram, Twitter, TikTok, and LinkedIn and writing scripts for them. working knowledge of advocacy efforts. knowledge of brand management. having measurement and evaluation experience, particularly in offering analysis of social media coverage, engagement, hot topics, etc.
Desirable
- reporting, writing, and editing experience for magazines, newspapers, and websites. knowledge of digital asset management tools. experience with performance reporting and digital analytics. working knowledge of high-profile influencers and goodwill advocates. personal social media usage that is active.
Adaptive Skills
- Production of digital content in CO
- Documentation and Co-Drafting
- CO-Editing
- Contacts for CO’s International Media
- Print, broadcast, photography, video, layout, and graphics are all included in CO-Journalism.
- Preparation of speeches, talking points, and key statements by CO
- Public Speaking, CO
- Skills as a CO spokesperson
- CO-Video production for online channels, such as news outlets
- Management of Web Content in IT
- (Skills denoted with an asterisk (*) are crucial.)
Language prerequisites
- English proficiency and, if necessary, the UN working language of the duty station are requirements for positions in international professional and field service.
- If English is not the local language, proficiency in the UN working language of the duty station is required for national professional positions.
- Knowledge of English and/or the UN working language of the duty station if English is not required for General Service positions.
Each employee of the UNHCR must work both individually and collectively to create a workplace where everyone feels secure and empowered to carry out their responsibilities. Showing zero tolerance for sexual exploitation, abuse, and harassment—including sexual harassment—as well as sexism, gender inequity, discrimination, and the abuse of power—is one way to do this.
Individuals and managers alike need to take the initiative to stop improper behavior before it starts, to respond to it when it does, to support continuing discussion about these concerns, to speak out when something goes wrong, and to seek advice and assistance from the appropriate UNHCR resources.
For all UNHCR positions with this job title and grade level, this is the Standard Job Description. Additional desirable and/or necessary qualifications relevant to the operation or role may be included in the operational context. Any such requirements are included in this Job Description by reference and will be taken into account for screening, shortlisting, and choosing candidates.
Mandatory Languages
Ideal Languages
Additional Requirements
Skills
IT-Web Content Management, CO-Digital Content Production, CO-Drafting and Documentation, CO-Editing, CO-International Media Contacts, CO-Journalism (including print, broadcast, photography, video, layout & graphics), CO-Key Message/Talking Point/Speech Preparation, CO-Public Speaking, CO-Spokesperson Skills, CO-Video Production for Digital Platforms (Including News Organizations), CO-Public Speaking, CO-Spokesperson Skills
Education
Bachelor of Arts degrees in communication, journalism, political science, public information, audiovisual techniques and media production, international relations, and journalism are available.
Certifications
Experience at Work
Further details
- Functional Clearance is necessary for this post.
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