Deadline: 22nd September 2023 | Officer of Communications
Job number: req24138
Business: World Bank
Communications sector
Class: GF Term Time: two years and ten months
Type of Recruitment: Local Recruitment
Location: Italy, Rome
English is a required language. French is preferred.
Description
Officer of Communications has one-of-a-kind opportunity to assist our clients in overcoming their most pressing development challenges by working for the World Bank Group. The World Bank Group is a unique global partnership of five organisations committed to eradicating extreme poverty, fostering shared prosperity, and advancing sustainable development. It is one of the greatest sources of finance and information for developing nations. We collaborate with public and private sector partners, invest in ground-breaking projects, and use data, research, and technology to discover answers to the most pressing global challenges. We have 189 member countries and more than 120 offices globally. Visit www.worldbank.org for additional details.
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One of the greatest global sources of finance and expertise for development is the World Bank Group. Its goal is to help client nations end extreme poverty and promote shared prosperity in a long-term way. The International Bank for Reconstruction and Development (IBRD) and the International Development Association (IDA), which together form the World Bank, the International Finance Corporation (IFC), the Multilateral Investment Guarantee Agency (MIGA), and the International Centre for Settlement of Investment Disputes (ICSID), are the five institutions that make up the World Bank Group (WBG). The World Bank Group is continually looking for ways to improve the way it operates so that countries can have access to the greatest global expertise and contribute to the creation of cutting-edge knowledge. Delivering quantifiable achievements, fostering openness and transparency in development, and enhancing access to development data and information are key priorities.
International Development Economics Institute
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The WBG stands out as a company committed to creating, collecting, and disseminating development knowledge in the area of development financing. Client nations frequently stress that the WBG’s capacity to combine money with knowledge is what adds value. The WBG continues to set itself apart thanks to its comparative advantage in producing high-quality data and research, even as other organisations and organisations play bigger and bigger roles in the development financing sector. - The Bank’s main centre for knowledge creation and the development of research and data public goods is the Development Economics Vice Presidency (DEC). In the world of delivering top-notch data and analysis on development, DEC is at the forefront. But the considerable expertise produced by DEC and the WBG is frequently underutilised, especially in the low- and middle-income nations where it might be most useful. Low analytical and absorptive capacity might further limit the efficient use and impact of research and data products, especially in low-income locations. Therefore, the full potential of DEC’s knowledge output remains largely untapped in the absence of a defined method for disseminating its findings to the worldwide community.
- The World Bank is launching the Development Economics Global Institute (hereinafter DEC Global) to address these problems. By collaborating with WBG colleagues in operations as well as research and training institutions in the Global South to generate and deliver knowledge products to key stakeholders in client countries, DEC Global will maximise the impact and policy relevance of DEC research and data. By developing tools for DEC’s interaction with its audiences and clients that will: (1) strengthen the feedback loops between research and data production on the one hand and internal and external stakeholders on the other; (2) strengthen the capacity of external clients and Bank units to use and replicate what is produced; and (3) provide a platform to increase the quantity and quality of knowledge transfer and capacity development acts, DEC Global will address these shortcomings.
- To create and carry out the Institute’s public relations initiatives, DEC Global is looking for a highly qualified communications specialist to work as the outreach specialist.
Responsibilities
The Outreach Specialist is accountable to the Senior Manager of DEC Global Institute (DECGI) and will work closely with the other team members to develop, coordinate, and implement DEC Global’s communications and outreach activities in order to increase the impact of the Institute through stakeholder engagement, public relations, and internal communications. The following are only a few examples of duties:
Strategy
•Develop a communications plan for DEC Global that is focused on results. Develop and implement a solid communications plan that will enable DEC Global become a new, premier research organisation in the field of development economics in conjunction with members of the DECGI executive team and the ECR unit.
•Construct and put into action a strong web content plan to launch the DEC Global website. Once the website is up, the consultant is required to regularly create, maintain, and update the content.
•Propose and carry out a social media strategy to introduce the new social media channels for DEC Global. Daily channel management includes content creation.
Content Creation
•Create, or oversee the creation of, widely read online and print articles, blogs, briefs, and other media content that aims to transform challenging concepts into compelling arguments for non-technical policy audiences.
•Work with multimedia experts to create high-quality digital products for the public sector, international organisations, think tanks, the business sector, and World Bank staff, such as podcasts, videos, infographics, and email campaign materials.
•Construct message materials with compelling, pertinent narratives. Blogs, lectures, data visualisation tools, presentation slides, frequently asked questions, site features, press releases, fact sheets, and brochures are a few examples of these items.
•Make the DEC Global newsletter and advertise it. design the content and layout while growing the subscriber base.
Engagement
•Manage and publicise the learning, stakeholder, and public events hosted by DEC Global. Develop the event run-down, digital posters, offer logistical support, and collaborate closely with team members to promote the events to both general and niche audiences.
•Continually communicate with internal and external partners to cross-promote knowledge goods from DEC Global and grow a following.
•Prepare routine reports for DECGI management using metrics for communications such web and social media analytics and event feedbacks.
- Coordinate communications and PR efforts with the DEC ECR unit and World Bank knowledge management personnel.
Selection Standards
•A minimum of a Master’s degree in communications, journalism, marketing, political science, international relations/public affairs, or another relevant discipline.
•At least 5 years of relevant experience working in outreach and communications for a government agency, non-profit organisation, or international organisation.
•A proven track record in creating good communications strategies and producing result-driven communications material. •Familiarity with the World Bank Group and its corporate communication activities and structures is a plus.
•Experience producing powerful content for print and online media through writing, editing, or curation.
- Proven expertise in the management of web content, social media, and multimedia.
- Proven expertise in promoting and managing events.
•Using Adobe AEM and Campaign before would be a definite benefit.
•Using data visualisation tools like Flourish and Data wrapper experience would be advantageous.
•Preferable experience with graphics programmes like Adobe Suite, Canva, Adobe Sparks, or others.
•Exhibit cultural awareness, interpersonal skills, and the ability to communicate with people from a variety of backgrounds and professional levels.
•Correctness on a personal and professional level, self-motivation, and the capacity to function with little direction.
Strong ability to manage various deadlines and work in a high-pressure workplace. High attention to detail.
•Shown ability to operate both alone and collaboratively; •Shown willingness to provide support, aid, and help to team members.
For more information on how to apply visit the official website of World Bank
